Business Book Review – Content Rules

Can’t see the video? Click here: Business Book review – Content Rules   If you’re a content producer of any flavour, you need to read Content Rules by CC Chapman and Ann Handley. If you’ve read part of this book, perhaps the first chapter through Amazon or the like, and dismissed it as more fluff and [...]

Amazing Things: Writing Books

CC Chapman wants to write a book. I’ll probably buy it when it comes out. Not just out of support; I like the way he thinks enough to acquire the souvenir. CC, very determined, put the intention out in the smoke on a recent episode of Managing the Grey. But why write a book? Why [...]