Ian M Rountree

Copywriter, Project Manager, Digital Marketing

  • Copywriting
    • Content Marketing
    • SEO
  • About
  • Contact

The Future of Media – Dowager Shadow

February 21, 2011 by Ian 2 Comments

I’m writing a novel. But it won’t be Tor, Orion, or Bantam Press publishing my work; it’ll be me.

Chris Brogan just dropped a perfect opportunity for me to hold myself to account here. You see, I’ve missed my deadline for having the promotional site for the book up. It was supposed to be finished on February 2nd, with some content available to act as a teaser for the actual volume coming in summer. Nearly a month late, I still have 10 hours of work to do on the promo site, and no time budgeted to it.

Before you finish reading this, jump out and read/ watch Chris’ video post, The Future of Media.

Back? Good. Now I’ll explain.

The Dowager Shadow Promotional SiteThe Dowager Shadow, which I’ve spoken of before here, is a fantasy fiction parallax that has been where I’ve put most of my energy for the last four years. It started making its way from ongoing roleplay to novel with 2008’s National Novel Writing Month – my co-author Leila and I smashed the 50k word barrier easily, and immediately had what amounts to a full first volume of book.

Last year, I began publishing the novel as a serial – you can still read some of it on dowagershadow.com until I get the new site up, but I warn you, the manuscript has seen a lot of editing since then.

Here’s what you’ll see once the new site is actually up, and I’ve got the manuscript finished and produced:

  • The first volume will be available for purchase as an eBook, with built in interactivity like an appendix, maps, and other information.
  • In addition to each volume, there will be a few rounds of shorter stories available for free through Pay With a Tweet. This will take care of some of the promotion of the book.
  • Each subsequent volume will be released in two ways: stand-alone purchase, or bundled with the previous volumes, each of which will have been updated with information pertinent to the new volume.
  • There will be a print version, produced through a self-publisher, which can be ordered alongside the eBook. I’m aiming to have two production runs per year for the physical artifact.

It sounds like a lot, but it’s really no more work than this blog.

Building interactivity into a book is a very new media thing. It’s the kind of thing that’s going on all over the place. Usually, though, it’s products like Digging Into WordPress. However, given the success of products like DigWP, and the many thousands of well produced eBooks out there, I can’t help but see this kind of thing as the future of media.

We’re going far beyond the entrepreneurial journalism that blogging has been for the last decade, and moving into an era of entrepreneurial publishing of all flavours. That, I believe, is the future of media.

Share this:

  • Email
  • Twitter
  • Facebook
  • LinkedIn
  • Reddit

Filed Under: Content Strategy Tagged With: books, business, chris brogan, dowager shadow, fiction, media, media production, publishing, the-web, writing

Categories

  • Announcements
    • Event Notices
  • Blog
  • Communication
  • Content Strategy
  • Marketing Strategy
  • Personal
  • Reviews
  • Social Media
  • Technology

Archive

  • January 2016
  • June 2015
  • October 2014
  • September 2014
  • January 2012
  • December 2011
  • November 2011
  • September 2011
  • August 2011
  • July 2011
  • June 2011
  • May 2011
  • April 2011
  • March 2011
  • February 2011
  • January 2011
  • December 2010
  • November 2010
  • October 2010
  • September 2010
  • August 2010
  • July 2010
  • June 2010
  • May 2010
  • April 2010
  • March 2010
  • February 2010
  • January 2010
  • December 2009
  • November 2009
  • October 2009
  • September 2009
  • August 2009
  • July 2009
  • June 2009
  • May 2009
  • April 2009
  • March 2009
  • November 2008
  • October 2008
  • July 2008
  • February 2004
  • Copywriting
  • Blog
  • Reading Lists
  • Colophon

© Copyright 2023 Ian M Rountree · All Rights Reserved