Ryan Caligiuri, a fellow Winnipeg-based marketer and columnist for the Globe and Mail left an insightful comment on my review of the NOW Revolution regarding social causes and how they attach to social media. Because of that, I chose him to receive my second copy of the book.

Ryan is the new Director of Marketing for Imaginet, a Winnipeg-based application life cycle management firm specializing in Microsoft-enabled web solutions for businesses. I asked him for some insight about how the media and marketing landscape has changed in the last few years – check out the video below for details.

 

Can’t see the video? Watch on YouTube – The NOW Revolution Book Giveaway Winner – Ryan Caligiuri

Update: The Modern Earth Blog has also featured this video, with a bit more background about Ryan and the work he does.